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B2B/B2C Sales & Negotiation

Effective Sales Mastery & High-Performance Closing

A practical program rooted in Algerian sales situations: customer psychology, needs discovery, communication, prospecting, objections, negotiation and closing through real cases, role-play and personalized feedback.

Duration: 3 intensive days + 30 days of field coachingSales teams, call centers, and field representatives
B2B & B2CCustomer PsychologyNeeds DiscoveryProspectingObjection HandlingNegotiationClosing

About the Trainer

Nahida Mehenni

Nahida Mehenni

B2B/B2C field sales trainer & team coach

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Field Experience

Over 10 years of field experience in B2B/B2C, product and service sales, customer relations and contact centers, helping teams in Algeria apply practical methods.

Credentials & Experience

  • Communication & customer psychology
  • Prospecting & needs discovery
  • Negotiation, objections & closing
  • Realistic practice & personalized feedback

Coaching Philosophy

Sales excellence comes from using the right technique at the right time, with the right customer and in the right situation.

Program Curriculum

The Professional Sales Mindset

Sales Mindset & Ethics — selling ethics and closing mentality.

Field & Phone Prospecting Strategies

Prospection & Lead Discovery — building a steady pipeline of prospects.

Breaking Down Common Algerian Market Objections

Objection Handling — turning objections into real sales opportunities.

The Art of Smooth Closing

Closing Techniques — closing methods worthy of client trust.

Live Simulation Workshops

Role-Plays & Real Calls — real call and visit simulations with immediate feedback.

Kirkpatrick Impact Measurement

We measure real learning transfer across four levels: reaction, learning, on-the-job behavior after 30–60 days, and return on results.

01

Reaction

Measure participant satisfaction & engagement

02

Learning & Role-play

Knowledge & skill acquisition tests

03

On-the-job Behavior

Real application after 30–60 days

04

Business Impact

ROI measurement & final impact

Actionable toolkits you take home

Every participant leaves with templates ready for immediate field use

Professional phone call scriptsCommercial objection handling matrixCall & visit evaluation scorecard

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Effective Sales Mastery & High-Performance Closing

3 intensive days + 30 days of field coaching

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